
Novida Soda – The Ubiquitous African Soft Drink
Novida Soda is a fruit-flavored, non-alcoholic malt beverage made by Coca-Cola. Introduced in 2008, it’s aimed at markets in East and Southern Africa where standard fizzy drinks aren’t always the preferred option. It’s cheap, simple, and available pretty much everywhere. The drink was initially launched in Kenya and Uganda but has since spread to other…